SEO articles and blogs are an integral part of our online public relation services and SMM or social media management. Posting fresh, innovative, and interesting content on your website on a regular basis is one of the simplest ways to bring prospective customers or patrons to your website.
Obviously, adding fresh content does not mean adding few novel sentences, anticipating a surge of visitors to your website. Professional SEO article writers stress that if you add content visitors will come to your website but only if it is added in the most appropriate manner.
Discussed below are some tips outlined by pro SEO experts that can help improving the traffic on your website.
The foremost step that you need to take in this regard is to search for the right keywords, so that if you add new content on your website your effort comes in the eye of Google. Lookout for the keywords or the key phrases Internauts are searching for and list them out. Find for yourself the number of times you can work the same keywords in your web content, and employ the right software solutions to keep a track of your rankings for the keywords that you have been targeting.
However, searching for the correct keywords and using them a few times in your article or blog cannot help you win the game. Insert the primary keyword in the heading, as well as the opening and the concluding sentences of your article or blog. Your content’s chief keywords gain prominence with search engine crawlers with this step, besides coming in the eyes of the Internauts. Always bear in mind that the users employing search engines are looking out for that selective phrase as they intend to get deeper knowledge about it or purchase it, thus, it’s logical to offer them what they are hunting for. Taking such a step will get more clicks to your webpage. In fact, it’s one of the prime tricks used by pro SEO article/blog writers.
In addition to the above steps, it’s also beneficial to keep your new content long. This is because search engines have a penchant for articles and blogs that are long. Studies conducted in this regard indicate that write-ups that have in-depth content of say 2,000 words are more favored by search engines than those that are 300 or 500 words long.
Also, don’t forget to edit your work. The sole difference between regular writers and professionals is that pros keep a watch on self-editing. Good formatting is equally important as it makes your content look more organized and pleasing to the reader. Say no to lengthy sentences and highly stretched paragraphs as they tend to decrease the reader’s interest by giving it a boring look.
Lastly, adding new content doesn’t mean the end of the road, as the job is only half-done. Act as your own public relation agency and link your fresh content all over, that is, wherever it is possible on the Internet. Add comment box to your blog or article and link it back to your website. Submit your work on article directories as well. It’s also advantageous to use social media to promote your new content. Therefore, don’t forget to use this platform as it can make you go places by bringing your work in limelight.